It’s really pretty amazing how well Nick Jonas has done since his Jonas Brothers days. He’s clearly the Beyoncé or Justin Timberlake of the group. Having gained immense success in television, movies and music, it’s no surprise that fashion designers will want to have him associated with their brand.
Fashion designer, John Varvatos, has recently teamed up with Nick for him to be the face of his latest Spring/Summer ‘18 campaign, with the city of Detroit being the central theme of the line.
For the most part, the pieces are relatively simple, but in a good way. A lot of John Varvatos’ clothing isn’t really part of everyone’s aesthetic, but this line has a more universal element to it. Indeed, Nick Jonas has admitted that a lot of the designing process was inspired by pieces that he, himself, would wear.
It’s a good idea, of course, as Nick Jonas – arguably through his ‘gay-baiting’ – has a significant following by straight and gay men alike, and can therefore appeal to both demographics.